An Objective, Research-based Approach
With a background in corporate strategic research, training design, and communication processes instead of traditional development and fundraising, Advancement Resources has a refreshing approach that results in unique insights. Our research-based methodology provides an objective message based on quantitative approaches and hundreds of structured, in-depth qualitative interviews with benefactors and top organizational representatives.
World-class Instructional Design
Advancement Resources’ instructional designers create a first-rate experience by establishing a learning environment that engages all the senses and utilizes materials crafted to accommodate a variety of learning styles.
A Focus on Uncovering and Fulfilling Donor Passions
Central to all workshops in the curriculum, this philosophy enables true donor-centered fundraising that provides greater joy to benefactors and larger gifts to the organization.
Learner-targeted Training
Each workshop in the curriculum has a very different instructional feel and learning cadence, based on the unique educational experience and learning style of the audience. Additionally, the Advancement Resources team custom designs workshops to meet the specific needs of clients and participants.
The Voice of Major Benefactors and Development Professionals
The use of video clips from the research allows participants to hear directly from donors, academic leaders, medical professionals, and development officers describing their philanthropic experiences firsthand.

“It
is a consensus
that this was the most worthwhile
fundraising seminar we've ever attended—and
we are not an easily impressed group!”
— Mary Sue Cheeseman
Assistant Senior VP
University of Cincinnati

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