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Volunteers explore the donor development process and the role of the effective volunteer. The workshop is available in two separate formats:
For volunteers who are expected to make connections to prospective donors, but not make the ask.
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For volunteers who are expected to ask for gifts.
The workshop also includes video segments of numerous donors, academic leaders, medical professionals, and development professionals discussing their philanthropic experiences. In addition, the workshop investment provides conference planning services, including scripting presentations by the organization’s senior leadership (president, provost, etc.) to create a turnkey volunteer conference.
Syllabus
Introduction
An overview of philanthropy in America.
What is Development Work?
Is it just about raising money, or about building donors’ commitment to your organization?
How Do Donors Perceive Development?
Is it about prying money from the reluctant, or about providing donors with meaningful gifting opportunities?
How Do We Recognize a Potential Major Donor?
Is it just about money, or is there a better way to prioritize donors?
How Do We Build Commitment?
Is fundraising “friendraising,” or is it about connecting at a deeper level?
What Makes Donors Give Again?
Are seven “thank yous” the right answer, or are there better ways to create a fully gratifying gifting experience?
Action Planning
Each participant identifies ways in which he/she can contribute to the development work of the organization.
Volunteers are encouraged to come to the workshop with their spouses.
Note: This workshop is not for development professionals because it does not include skill development.
