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The Art and Science of Donor Development

CFRE: 14 Points This four-part workshop is ideal for seasoned professionals and newer development staff alike, as a powerful means of connecting to the heart of philanthropy. During four 3.5-hour sessions, participants will join an interactive web platform where they can explore the groundbreaking concepts in ASDD in a facilitator-led, virtual classroom. Discover a donor-centered process for facilitating engagement that leads to commitment to targeted organizational priorities through group discussions, pre-work and post-workshop application assignments, video case studies, and on-going e-Learning reinforcement.

Advancement Resources’ training content is derived from proprietary research and intense, in-depth interviews and observations among top development professionals, academic and medical leaders, and major donors.


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The Art and Science of Donor Development


Tuesday, Jan. 7 - Thursday, Jan. 16, 2020


Virtual Offering


$1,450 USD per participant. Registration for this workshop closes on Monday, December 23, 2019.


Phone: +1 319 398 3376
Fax: +1 319 366 8586

Exploring Donor Motivation

Examine how donors view development, philanthropy, and the engagement process.

Applying Process Concepts in Development

Explore the commitment process from donors’ perspectives.

Identifying the Right Donors

Recognize those donors who can help your organization best achieve its mission and prioritize your time for maximum effectiveness.

Adapting to Donor Profiles

Explore different personality styles and techniques for communicating with donors more effectively.

Securing Donor Meetings

Assess methods for obtaining an appointment, including discussions of the best approaches to take, how to compose effective communications, and how to conduct a telephone call productively.

Building Trust-based Relationships

Establish and nurture trust for lifelong commitment to your organization.

Locating Philanthropic Passion(s)

Learn to uncover the deep-seated, philanthropic values of donors.

Matching Philanthropic Passion(s) to Organizational Initiatives and Partnering on Evaluation

Help donors accomplish their personal goals through philanthropy, and map a strategy for moving donors from mild interest to passionate support.

Securing Financial Commitment

Learn to turn “asks” into gains and strengthen donors’ emotional commitment and financial support.

Creating a Meaningful Return on Philanthropic Investment

Ensure donors feel appreciated and valued throughout their continued relationship with your organization.


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Dates and Times

The four sessions of the virtual workshop will be held from 12:00–3:30 p.m. CT on the following dates:

Tuesday, January 7, 2020
Thursday, January 9, 2020
Tuesday, January 14, 2020
Thursday, January 16, 2020

Classroom Engagements

Participants will attend four 3.5-hour sessions in a real-time virtual classroom. This experience features networking opportunities, application exercises, and interactive facilitator support.

Sessions are scheduled for each individual workshop offering, with four sessions taking place over a two-week period. Participants in each cohort should be prepared to attend all sessions, as this is not a webinar, and interactivity is essential to the success of the experience.

Pre- and Post-Work Assignments

Prior to the workshop, participants will be asked to complete a pre-work assignment. Additionally, in preparation for each session, participants may be asked to complete additional application exercises and report back to their performance partners for feedback and mutual guidance.

myAR Plus Program

Following the two-week workshop series, participants will be enrolled in a 12-month subscription to myAR Plus, an online reinforcement platform providing access to review modules to encourage ongoing professional development and application.

Technical Requirements

Participants are required to download the Adobe® Connect™ application in order to participate in the workshop. Participants should be prepared to use speakers, a microphone, and a strong internet connection.

A detailed welcome guide will be sent to all participants prior to the first session.


PDF Download an Information Packet


Contact us today for registration information or register online.
Registration for this workshop closes on Monday, December 23, 2019.


$1,450 USD per participant

Business Hours

8:00 a.m.–5:00 p.m. CT; Monday–Friday


+1 319 398 3376


3349 Southgate Court SW
Cedar Rapids, Iowa 52404-5424



PDF Download an Information Packet